#Girlboss Small Business Thoughts for BRIT + CO

Honored to contribute to Krista Gray's story for BRIT + CO, among other fascinating small biz owners, on what I love about being a #Girlboss. Check out the full piece on what these women love about their jobs— here

“What I love most about owning a small business is that each project is as distinct as the individual/s that I work with, be it for a single client, a family or partners in a business,” Brynne Rinderknecht, the designer and force behind From the Inside shares. “I enjoy being a conduit in revealing their story and ideas and connecting that life to their surroundings of their home or business."

When it comes to her work, she finds motivation in the meaning behind how she spends each day. She spills, “I want the things around people to mean something to them. If I’m helping a client select a piece of art, I want them to feel it for themselves before buying it into their home. If I’m guiding a client in selecting a chair, I want it to be something that makes sense for their lifestyle and educate them on fantastic vintage pieces that can be reupholstered or more eco-friendly choices available. Most of what I actually do is help people tap into their own creativity that sometimes they never know they had. I believe that we are all creative beings when we give ourselves the opportunity and explore the space of the present moment — to listen to our inner voices.” —Krista Gray

 Interior Project for Willow

Interior Project for Willow